Zeigler Auto Group expands into Wisconsin with four new dealerships
MILWAUKEE, Wis. — Zeigler Auto Group has purchased four new dealerships in Wisconsin, representatives said Monday.
According to a statement, the four new locations were the company's first locations in Wisconsin and marked its largest acquisition to date.
"We are very proud to be expanding Zeigler into the great state of Wisconsin. We know that the community here will appreciate the way we do business, not just in how we go above and beyond for every single customer, but also in the way that we make it a priority to actively take part in the communities where we operate," said Aaron Zeigler, president and owner of Zeigler Auto Group.
The new locations, previously owned by Home Run Auto Group, included Honda of Racine, Toyota of Racine, Kenosha Subaru and Racine Hyundai. The Toyota and Hyundai franchises were the first in the Zeigler portfolio.
Representatives said the locations would be rebranded as:
- Zeigler Honda of Racine, 1701 SE Frontage Road, Mt. Pleasant, WI 53177
- Zeigler Toyota of Racine, 13350 Kilbourn Drive, Mt. Pleasant, WI 53177
- Zeigler Hyundai of Racine, 13313 Washington Avenue, Mt. Pleasant, WI 53177
- Zeigler Subaru of Kenosha, 7900 120th Avenue, Kenosha, WI 53142
Zeigler Auto Group planned to keep all staff on board at each of the new stores, according to the statement.
"Besides the fact that these are top-performing, high volume stores, we chose these stores because of their great potential," Zeigler said. "They will without a doubt offer all of our customers, both current and new, access to more choices with their locations being right off the highway."
Company representatives said the new locations would add an estimated 14,000 vehicle sales per year to the organization. Across 35 locations, Zeigler expected to sell more than 67,000 vehicles and bring in $2.2 billion in sales in 2022.