Big news: as of today, all external links on your Lnk.Bio page now open directly, without passing through the old internal redirect path.

That means if you linked to https://yourwebsite.com, it now opens as is, instead of going through something like https://lnk.bio/go?d=https://yourwebsite.com.

This is a quiet but powerful upgrade. Let’s dive into all the benefits this brings.

Lightning-fast link opening

No more redirecting. Your visitors now go straight to the destination with zero hops in between. That means:

  • Faster loading: Every millisecond matters, especially on mobile. With direct links, your audience gets where they’re going instantly.
  • Smoother experience: No flickers, no visible redirects. Just a clean tap → result flow.
  • Better performance on slower networks: Particularly valuable for users in regions with limited connectivity or older devices.

Boosted trust and transparency

When someone clicks a link, they can now see exactly where they’re going, right from the link preview. That matters because:

  • URLs look cleaner and more transparent
  • There’s no “why is this going through lnk.bio?” hesitation
  • Clickthrough rates can improve simply because users trust what they see
  • Users can also copy the direct destination link, without copying the ugly redirect

Seo-friendly, crawler-approved

This upgrade is a win not just for your audience, but for search engines too.

  • Direct links are easier for crawlers to index, so search engines can better understand what content you’re pointing to.
  • This is especially valuable for affiliate marketers, content creators, and businesses who rely on external link juice and want their content to be fully indexed.
  • Your link page becomes more SEO-credible overall, thanks to fewer redirect layers.

Safer and more compatible

Some platforms and apps don’t love redirects, especially on mobile. Direct links mean:

  • Fewer false flags from security apps or link scanners
  • Better compatibility with preview cards, social media crawlers, and messaging platforms
  • Improved accessibility for screen readers and assistive tech

Statistics still works: just smarter

Of course, click analytics are still fully supported. We’ve simply upgraded the backend to count clicks in a smarter way, without interrupting the user journey. In some cases, analytics may reflect clicks with a short delay (never more than a few minutes), but rest assured: all your data is still there, just more efficiently gathered.

And there’s more! This update also unlocks the ability to track advanced interactions on your Lnk.Bio page. You can now see clicks on your profile picture and the share button, helping you better understand how users engage beyond just your links.

You’ll find these new insights under Stats → Special in your dashboard.

Live now for everyone

This upgrade is already active for all users, both Free and Premium. Whether you’re sharing links to products, playlists, portfolios, or partner sites, you’re already benefiting from:

✅ Cleaner links
✅ Faster opens
✅ Better SEO
✅ Higher trust
✅ Improved cross-platform performance

No action needed on your part.

Your link page, evolved

We built Lnk.Bio to be the simplest, most elegant way to share your online presence. With this update, your page is now faster, cleaner, and smarter, just like it should be.

We hope you love it as much as we do. If you have feedback, you can always email us or share a suggestion with the community.