We are excited to roll out a highly requested visual enhancement: you can now set each link icon to its official brand color, such as Facebook blue, WhatsApp green, TikTok black and many more.

This update expands the Official Brand Colors feature we previously introduced for the Icons block, bringing it now to icons inside your links as well.

Whether you are building a bold creator profile or aiming for a clean business grade design, this new option gives you greater control over your page look & feel.

🌟 Why this update matters

Icons are one of the quickest ways users recognize the platforms and services you link to.

With this update, you can now choose between:

  • Theme colored icons (default)

    Perfect for a uniform and consistent look across your whole page.

  • Official brand colors (new and available to all users)

    Best for instant service recognition and CTR.

This new flexibility lets you find the right visual balance for your style, brand or page aesthetic.

🔧 How it works

Setting the official brand color is simple and available to all users including Free.

  1. Head over to the Lnks section of your Lnk.Bio dashboard

  2. Click on an existing link, or create a new one

  3. Choose "Image" from the menu

  4. Choose "Icon" and follow the instructions to search and choose the icon

  5. A new toggle appears named Theme Colors/Brand Colors

  6. When the toggle is on, the icon updates to the platform’s real color, such as Twitter blue or Reddit orange

  7. When the toggle is off, the icon follows your page theme or your custom color

This applies exclusively to icons from the Lnk.Bio official icon collection, ensuring accuracy across all supported platforms.

 

📦 What is included

  • ✔ Official brand colors for icons within links

  • ✔ Works with thousands of icons in the Lnk.Bio library

  • ✔ Simple toggle to switch between theme colors and brand colors

  • ✔ Available for all users including Free

  • ✔ Perfect consistency with the Icons Section feature released earlier

 

🎯 A more expressive Lnk.Bio page

Creators, businesses, agencies and nonprofits can now fine tune how their links look with more expressive and recognizable icons.

Use the colors that best reflect you, your brand or the platforms you share.

 

Your page, your style, your design rules.